Founder & COO
Operations Expert
FICTION author
Mom & Wife
Podcast & TV Personality
Empowering women to run thriving businesses with seamless integrations between strategy, tools, and design all while showing up for family with ease, only by faith.
From football to author, entrepreneur and VP of Operations in Finance, my journey has been anything but ordinary. But by the grace of God go I. I wouldn't trade it for the world. The new Niché Caldwell brand is all about YOU.
Planner Enthusiast
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SHOP MY HOME, office, AND family must-haves
The
After mapping out your systems and optimizing your time, you need the right tools to sustain that balance. My Amazon Shop is a highly curated list of the must-haves I personally use and trust—from the office essentials that power my productive time blocks, to the home organization favorites that keep my family life running smoothly, and the personal self-care indulgences that ensure I show up fully for my career and faith. Consider this your definitive, no-fluff shopping list for living both intentionally and efficiently.
Your go-to girl just shy of a fairy godmother for starting + managing your biz, who loves putting words and people together...
When I put down the mouse and stop the clicks on the keyboard, I'm in a book, shopping for the house, or prepping to host at home.
Aside from running around with the kids, balancing schedules and meals and growing in my faith, I'm just the girl from the north and the south with a flair for the drama!
My brand influences two distinct yet connected high-value segments: the Established Founder seeking essential operational blueprints (CRM, project management, web systems) and the Ambitious Woman seeking premium, vetted products (planners, workwear, self-care) for a balanced, Christian life.
I don't just recommend tools; I integrate them into a strategic framework or a trusted daily routine. This means my endorsements drive high-intent customers who are ready to convert and committed to long-term use.
Ready to place your solution directly into a profitable business architecture or a curated daily routine?
CURRENT AFFILIATIONS:
17hats
Northfolk
With Grace & Gold
TONIC Site Shop
Clickup
The pursuit of what God wants for you is the most peaceful and often
the most productive path you can ever take.
WATCH NOW
Ready to immediately implement a core system strategy? Watch our free, 11-minute 17Hats Starter Training. This is the exact overview you need to stop wasting time on manual admin and instantly set up workflows for billing, client intake, and communication. This quick training provides the technical foundation you need to begin scaling today.
The NC Co. is the intersection of high-level strategy and intentional living. We empower world-changing founders through expert systems consulting, delivering the automated operations, clear offer design, and time-blocking blueprints required for true scale.
Beyond the strategy sessions, we believe that the ultimate system is a well-designed life, sharing curated insights on home, literature, and the daily peace that makes growth sustainable. Here, we build both the business and the life you intended.
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